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2012 Ram Will Get New Luxury Trim

Old 01-26-2012
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Default 2012 Ram Will Get New Luxury Trim



Ram has announced a top-of-the-line model for 2012 called the Laramie Limited. The new trim package is in direct response to the popularity of the Laramie Longhorn, which accounts for 20 percent of all current Ram Heavy Duty orders.

"The push came from both our customers and dealers who seem to keep wanting more," said Bob Hegbloom, director of the Ram brand. "The Longhorn was a kind of test bed, and it's been so popular, we had to do something more."

The Laramie Limited offers many of the same material and accent upgrades from the Longhorn, but it doesn't have as many of the western-themed visuals. It will feature premium materials such as full leather seating, piano-black interior components and understated exterior badging.

Read more: http://news.pickuptrucks.com/2012/01...xury-trim.html
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Old 01-26-2012
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Old 01-28-2012
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Originally Posted by Purplehazeir View Post
Not feeling the love...
Me either.
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